'Better Business — Better Society: Markkinointi tänään' seminar
Better Business — Better Society Seminar Series offers opportunities to learn about and discuss current societally important topics monthly.
Better Business — Better Society Seminar Series
The aim of the seminar series is to offer opportunities to learn about current societally important topics at the School of Business.
We invite our collaborators, supporters, and alumni to the seminar at the School, and everyone else interested in the topic to follow the live broadcast on YouTube. There are seminars both in Finnish and in English.
Forthcoming seminars:
This year the Better Business – Better Society seminar series will present the major subjects taught currently at the School of Business.
Our alumni have expressed the wish to hear what is being taught at the School of Business nowadays. The aim of the series is to answer to this question, offer knowledge on teaching, give fresh ideas, and discuss the hot topics of each major subjects.
The next seminar, 'Better Business – Better Society: Markkinointi tänään' will be held on 21 October. The seminar will be held in Finnish.
Videos from previous Seminars (in YouTube):
17.9.2025 'Rahoitus tänään', Salla Pöyry & Peter Nyberg (FI)
8.5.2025 'Johtaminen tänään', Taija Turunen & Jukka Rintamäki (FI)
9.4.2025 'Yritysjuridiikka tänään', Marja Hokkanen & Anna Hurmerinta-Haanpää (FI)
13.3.2025 'Taloustiede tänään', Matti Sarvimäki & Tuukka Saarimaa (FI)
11.2.2025 'Laskentatoimi tänään', Mirel Leino-Haltia & Teemu Malmi (FI)
27.11.2024 "Juhlaseminaari: Tiedon ja innovaatioiden tutkimuskeskus CKIR 25 vuotta!" (FI)
10.9.2024 'Tule päivittämään tietosi yritysvastuusta - tutkimus vs. käytäntö' (FI)
30.5.2024 'How can Business education stay relevant in a changing world?', Timo Korkeamäki, Sanna Suvanto-Harsaae, Daniel Traça (EN)
25.4.2024 'Sustainability in consumer-oriented industries', Bianca Beyer & Samuli Patala (EN)
18.1.2024 'Etätyöstä eteenpäin', Juha Eskelinen & Markku Kuula (FI)
14.12.2023 'Data omaisuuseränä', Elias Rantapuska (FI)
29.11.2023 'Työelämän tarkoitus - Mihin yritysten toiminnan tulisi tähdätä?', Frank Martela, Jukka Rintamäki, Kirsi Piha (FI)
9.11.2023 'Uutta liiketoimintaa mitatusti kestävästä kehityksestä', Virpi Tuunainen & Matti Rossi (FI)
10.10.2023 'How Can Entrepreneurship Enhance Quality of Life in an Aging Society? Challenges and Innovative Solutions', Ewald Kibler (EN)
12.5.2023 'Miten yritysten kestävyysmuutosta nopeutetaan ja suunnataan merkittäviin kestävyyden haasteisiin?', Minna Halme (FI)
5.4.2023 'Murros Mallissa tai markkinassa - uusi mahdollisuus haastaa', Pekka Mattila (FI)
2.11.2022 'Geopolitics and Business', Esko Aho & Tiina Ritvala(EN)
6.10.2022 'Mihin nyt kannattaisi sijoittaa?', Vesa Puttonen (FI)
8.9.2022 'AI reaalimaailmassa: miten liiketoimintaa voi tehostaa tekoälyn avulla?', Matti Rossi (FI)
19.5.2022 'What Management Practices Best Help Firms to be Innovative: Insights From Finland and China', Carl Fey (EN)
21.4.2022. 'Navigating a Volatile, Uncertain, Complex, & Ambiguous World with Operations Leadership', Gautam Basu (EN)
17.3.2022. "Elinvoimaetu: Missiona kestävän kasvun edelläkävijyys", Mikko Kosonen ja Timo Santalainen (FI)
17.2.2022. "Vain laadukkaalla kestävyysraportoinnilla on merkitystä", Emma-Riikka Myllymäki (FI)
2.12.2021 "Juhlaseminaari: Kauppakorkeakoulu 110 vuotta" (FI)
4.11.2021 "Do diversity and inclusion make better business and a better society?", Rebecca Piekkari (EN)
6.5.2021 "Tuottavuus ja kasvu covid-19:n jälkeen", Martti Hetemäki (FI)
1.4.2021 'Being pragmatic about sustainability: balancing 'doing good' with market realities', Patrick Shulist (EN)
4.3.2021 "Mikä ihmeen oppimisen kriisi? Mikä rooli Suomella ja Euroopalla?", Ritva Reinikka (FI)
4.2.2021 'From Corporate Responsibility into Shared Values', Esko Aho (EN)
3.12.2020 "Kun kova data ei riitä. Asiantuntijalähtöiset mallit strategiatyössä", Eeva Vilkkumaa (FIN)
5.11.2020 "Uudistuva kauppa", Arto Lindblom, Lasse Mitronen ja Juhani Pekkala (FIN)
1.10. "Kryptovaluuttojen mahdollisuudet ja haasteet", Matti Rossi ja Markku Kaustia (FIN)
10.9.2020, "Koronakriisi ja kansainväliset toimitusketjut – mitä opittiin, mikä muuttuu?", Katri Kauppi (FIN)
3.3.2020, 'Work is changing, how do we change our mindsets?', Hertta Vuorenmaa (EN)
6.2.2020 "Liiketoiminta SOTE-sektorilla – mitä mahdollisuuksia ja missä rajat?", Teemu Malmi (FIN)
There are problems with the quality of the sound in the video. We apologize for this and are fixing the microphones. The speakers' sound disappears at around 4 min in, but reappears at 7 min 19 sec.
3.12. 'Leading Transformations - Beyond Change Management', Pekka Mattila (EN)
7.11.2019 "10 vuotta finanssikriisiä – mikä pankkeja vaivaa?", Vesa Puttonen (FIN)
3.10.2019 "Suomesta vastuullisen tekstiiliteollisuuden ja muodin kärkimaa?", Minna Halme (FIN)
Read news related to the seminar series
How can there be an education crisis when the children are going to school?
UNESCO estimates that about half of the schoolchildren in developing countries do not even have the basic skills that they need even though they have been attending school for years.
‘From Corporate Responsibility into Shared Values’
Familiarity with the prevailing operating environment in society is important for corporate management if companies are to operate at maximum profitability in the future.
‘When hard data is not enough – expert-driven models in strategy work’
The coronavirus crisis has highlighted the importance of strategic foresight and resilience to change in companies. New methods and approaches are being sought to continuously monitor uncertainties and update strategy.
There is a long tradition of teaching retailing at the School of Business
The next Better Business – Better Society seminar will discuss how the retail sector is being reformed and where it is headed.
Will the future bring pyramid scams like OneCoin?
Professors Matti Rossi and Markku Kaustia will discuss the opportunities and challenges of cryptocurrencies.
Coronavirus causes significant production and delivery difficulties
After the epidemic, having larger reserve stocks and distributing purchases between several suppliers is likely to become more common.
Technology is changing work and now we must rethink our understanding of work
Leaders need to know their organisation and employees well in order to be able to assess the impact of the changes taking place.
Finland is well positioned to become a world leader in the responsible textile and fashion industry
Fast fashion pushes beyond the Earth’s limits.
Ten years of financial crisis – what is wrong with the banks?
Seminar brings together a dream panel to discuss an economic recession that has affected us all.
Change can only succeed with the people on board
Culture is the cheapest and most efficient management system, says Professor of Practice Pekka Mattila.
Private sector can help Finland solve health and social services problems
The vast amount of data and expertise should be utilised to the full.
